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During the years of 2016 and 2017, the media industry experienced a significant transformation with the emergence of Video on Demand (VOD) and online TV channels. This change brought about exciting new possibilities for content creators to reach their audience in unique and creative ways. As a designer, I played a crucial role in this space by utilizing motion graphics and design to make content stand out.
In my portfolio, I focused on producing motion graphics that were not just aesthetically pleasing but also conveyed a clear message. This included short video formats for social media and animated elements of digital publishing. The result was content that was both entertaining and informative, making it more memorable to the audience. My goal was to craft a seamless viewing experience that would keep the audience engaged and informed. I also worked on news, current affairs and political reviews, where my focus was on creating content that was objective, while also promoting a particular viewpoint through advocacy journalism.